Global Scans · Netflix · Weekly Summary

• [New] Spotify and Netflix Announce Video Podcast Partnership In a major media partnership, Spotify is teaming up with Netflix to bring a curated selection of video podcasts to the streaming giant's platform, starting in early 2026. Medium
• [New] Netflix ads will soon be available programmatically through Amazon DSP, joining a network of partners. Adtelligent
• [New] Netflix plans to double its revenue and triple ad sales over the next five years. Insights
• [New] Netflix has been actively introducing new games, which could provide some consolation to its gaming community. czechjournal.cz
• [New] From Netflix recommendations to Amazon's 'you might also like' suggestions, consumers expect a level of tailored engagement that makes their digital interactions feel effortless. Marketing Week
• Netflix plans to launch AI-generated mid-roll and pause ads in 2026, testing the boundaries of viewer tolerance. City AM
• Netflix typically maintains a relatively quick turnaround from production to release, suggesting that fans will not have to wait too long to see Happy back on the green. / Canada Archynewsy
• Netflix will be the streaming destination for the Winx Club reboot, with 15 episodes arriving in October and 15 more airing next spring. / Germany IGN
• Beginning in summer 2026, French subscribers will gain access to TF1's live linear channels and on-demand programming as part of their Netflix subscription. Simon Kucher
• Artificial intelligence is a branch of computer science that builds systems capable of doing things we used to think only humans could do, like writing, planning, recognizing faces, or recommending your next Netflix obsession. Mindvalley Pulse
• Companies like Netflix, which actively envisioned a streaming future and strategically pivoted, not only survived but redefined their industry. HogoNext
• The AI companies will look less like science labs and look more like Netflix, where what differentiates them is whether or not they have access to unique content, and that unique content is something they will be willing to pay for. Wired
• Netflix famously uses sophisticated predictive algorithms not just for content recommendations but also to understand which viewing patterns correlate with long-term retention, allowing them to proactively engage users at risk of unsubscribing. Worknet
• Netflix does not gamble on content - it forecasts it. Vitrina AI
• Starting in Q4, Netflix will make its ad inventory available to buy through Amazon's programmatic buying platform the Amazon DSP in 12 markets including the U.S., the U.K., Germany and Japan. Digiday
• Netflix, Spotify, and TikTok-like platforms will deliver customised media feeds. AI of the Decade
• Netflix, Inc.'s stock price may experience significant fluctuations, posing risks for investors. MarketBeat

Last updated: 19 October 2025