[New] A Closed Won opportunity in Salesforce can now trigger downstream fulfilment in SAP, update Workday, and initiate compliance workflows without human intervention.
Vectr Solutions
[New] Companies like Salesforce and Microsoft will lead the transition to models that charge per-seat for human users and per-task for AI agents.
Tech Insider
[New] Salesforce could cool slightly in 2027, with much of its future trajectory hinging on AI.
Benzinga
[New] If an enterprise can use an AI agent to build a bespoke internal CRM or HR tool, the pricing power of companies like Salesforce or Workday could be permanently eroded.
FinancialContent
[New] In 2026, tools like HubSpot AI and Salesforce Einstein act as Co-Sellers, automatically drafting 70% of follow-up emails, predicting which deals will close, and flagging at-risk customers before you even notice the warning signs.
SaaSRadar
[New] Platforms like HubSpot, Salesforce Einstein, and 6 sense now offer predictive scoring that continuously improves with new data, analysing hundreds of behavioural and firmographic signals to predict conversion likelihood.
whitehat
[New] The deployment of AI agents: Expect to see more companies begin to use agentic AI solutions from the likes of ServiceNow, Salesforce, and Palantir.
Leverage Shares
[New] Data Cloud adoption will accelerate dramatically, becoming a standard part of most Salesforce implementations.
Purus Consultants
CRM platforms like Salesforce and HubSpot integrate big data to predict customer churn and automate lead scoring.
Market Data Forecast
To survive, firms like Salesforce and Workday will need to rapidly transition from per-seat pricing to consumption-based or outcome-based pricing models that can capture the value created by AI agents.
FinancialContent
Businesses will no longer need to buy expensive software from traditional vendors like Salesforce, ServiceNow, and Microsoft, or from the hundreds of smaller, niche firms offering legal tech, procurement systems, or financial planning software.
Fortune
The Salesforce CRM connector will now support the playback of call recordings inside the Webex Contact Center embedded desktop Connector for the Salesforce CRM.
Webex Help Center
Salesforce is facing a future where simply housing customer data will not command premium pricing.
No Jitter
As AI capabilities become more widely available, differentiation will increasingly depend on access to rich customer data and contextual insight-favoring vendors that control customer data platforms or CRM systems such as Salesforce and Microsoft.
Futurum
Salesforce says it is committed to supporting open standards for customers who want to integrate third-party solutions and is betting on the more streamlined interactions and engagement it believes will come from using Salesforce across the entire customer lifecycle and engagement touchpoints.
Futurum
Salesforce used its latest earnings call to directly counter fears of a looming SaaSpocalypse, arguing that AI agents strengthen - rather than replace - SaaS platforms.
Agentic AI Weekly
Enterprises will favor platforms that demonstrate measurable operational improvements-prior authorization cycle time reduction, care coordination efficiencies, and documentation accuracy-supported by solutions from Salesforce, clinical systems from Epic, and analytics accelerators from NVIDIA.
BUSINESS 2.0 NEWS
Buyers expect embedded AI capabilities-triage assistants, ambient clinical documentation, and population health analytics-built into workflows from Salesforce Health Cloud, imaging platforms from Siemens Healthineers, and device ecosystems from GE HealthCare.
BUSINESS 2.0 NEWS
Anthropic triggered a surge in some SaaS stocks when they announced new Cowork tools that will connect with Salesforce-owned Slack, Intuit, Docusign, LegalZoom, FactSet, and Google's Gmail.
Peterson Technology Partners
Investors seem to be less concerned about the potential threat AI poses to Snowflake's business than they are about its impact on application providers like Salesforce, ServiceNow and Workday, whose shares are all down significantly since the start of the year.
Sophic Capital
As Salesforce pours billions into machine learning, investors are worried that the - development of new technology from startups - could disrupt traditional software operations.
1470 & 100.3 WMBD
Last updated: 20 April 2026
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