Global Scans · Augmented reality · Weekly Summary

• [New] By shifting focus to lightweight AI glasses - targeting a 2026 launch - Apple is acknowledging what many of us in the trenches already knew: the future of augmented reality lies in everyday wearability, not immersive isolation. Medium
• [New] Hardware Evolution: Lightweight AR glasses priced under $300 are slated for 2027, making everyday overlay of digital information as normal as checking a smartwatch. DexViews
• [New] Integration with AR Glasses: Devices like Apple Vision Pro or Meta's AR glasses could make AR navigation hands-free and more natural. The Intellify -
• [New] Asia-Pacific will post the fastest growth during 2025-2034, with a CAGR of 34.8% billion by the end of the forecast period, fueled by leadership in AI + IoT and AI + AR integration. Yahoo Finance
• [New] How Apple Vision Pro Could Redefine Live Digital Entertainment The launch of Apple Vision Pro, a high-end augmented reality and virtual reality headset that blends digital content with real-world input, marks a shift in how live digital entertainment can be experienced. Apple Magazine
• In the Asia Pacific region, India is expected to lead with AR/VR in healthcare at a CAGR of 26.1% by 2027. KOMPANIONS
• By the 2030s, AR could exceed $300 billion, fueling a surge in demand for AR-driven applications across sectors such as retail, education, healthcare, and entertainment. Imagine.io
• India alone is expected to generate US$ 917.5 million in AR/VR revenues in 2025, with penetration climbing past 50% by 2029. APN News
• By 2025 and beyond, augmented reality navigation will move from nice-to-have to standard expectation in airports, malls, hospitals, and smart cities. The Intellify -
• Meta's fully-immersive AR glasses will not be available to consumers till 2027 at the earliest, and by then there could be millions of users comfortable with AR interfaces, a thriving developer ecosystem, and the behavioral insights needed to build what comes next. Next Reality
• AR and VR technologies could contribute $1.5 trillion to the global economy by 2030, with marketing and customer engagement being among the largest areas of application. Yahoo Finance
• Data from Statista shows that AR and VR user penetration will surpass 1.2 billion globally by 2026, indicating substantial appetite beyond niche markets. Vasile Crudu
• AR alone is projected at USD 198 billion. igmGuru
• Nike opened a new House of Innovation store in Seoul that will apply some new AI and AR technologies to provide personalized shopping experiences. UnivDatos
• While the metaverse hype has tempered, the concept of digital luxury (people spending on virtual items for their avatars or as art) is expected to evolve and possibly become a notable revenue stream by 2035, as AR/VR tech matures. LUXONOMY
• Mixed Reality (MR) devices, which combine elements of augmented reality and virtual reality, are expected to see significant advancements in 2025. Confessions
• By 2025, the high-speed, low-latency capabilities of 5G will allow for more complex AR and VR applications, enabling seamless multiplayer gaming, remote collaboration, and large-scale AR events. Euphoria XR
• By 2025, AR avatars will become integral to digital interactions, allowing users to create lifelike, real-time representations of themselves for business meetings, social interactions, and customer service. Euphoria XR
• Car manufacturers like Tesla, Audi, and BMW are already exploring AR head-up displays, which will make driving safer and more intuitive. Euphoria XR
• By 2025, augmented reality will be commonly used in vehicles to provide quick information directly on windshields. Euphoria XR

Last updated: 12 October 2025