Global Scans · Millennials · Weekly Summary

• [New] Millennials represent the largest share of recent homebuyers, signaling current demand, and 55% are expected to inherit wealth over the next five years, indicating future demand. Federal Register
• [New] Four in ten Millennials cite health claims as a key purchase driver but expect them to stand up to tough scrutiny, and 55% of global consumers believe brands providing scientific information around health claims are more trustworthy. Clasado Biosciences
• [New] With the rise of domestic travel and a new generation of tech-savvy millennials, VR tourism in India is expected to see rapid growth in the coming years. Travel And Tour World
• [New] Drivers: Falling mortgage rates (down to ~6% projected for late 2025) and pent-up demand from millennials / Gen Z are fueling an 11% construction surge. Lumber Capital Log Yard
• [New] By 2026, Millennials and Gen Z are expected to make up around 75% of luxury goods buyers, redefining what luxury means and how it's experienced. BSPK
• [New] If development is lacking, many will leave; one survey found 71% of Millennials would likely move on within 3 years if they feel their leadership skills are not being nurtured. flowprofiler
• [New] Gen Z and millennials plan to shop with tighter budgets, shorter gift lists, and more creative cost-saving measures. CNBC
• 71% of Millennials say they will leave within 3 years if leadership development is lacking. Exec
• By 2026, Millennials are projected to make up 75% of the global workforce. Juicebox
• Nearly one-third of Gen Z employees who took part in Deloitte's 2025 Gen Z and Millennial Survey said they plan to switch employers in the next two years, as did 17% of Millennials. Journal of Accountancy
• 87% of millennials say career development is important to them, but only 34% of employees strongly agree that they have the opportunity to grow at work. Titus Talent Strategies
• If your business targets younger shoppers, then consider ramping up your direct social media marketing, as 35% of Gen Zers and 26% of millennials plan to buy gifts directly through social media in 2025. ABC17NEWS
• Gen Z and Millennials show the strongest interest in buying an RV for 2026, favoring what they describe as a tech-friendly, flexible and affordable way to explore. The Independent
• In Europe, the workforce is projected to be 25% smaller in two decades, while Gen Z has three million fewer people than Millennials in the US. The Interview Guys
• $84 trillion is anticipated to pass down from seniors and baby boomers to Gen X, millennials, and Gen Z by 2045. Fortune
• By 2025, there will be 18 million more Gen Z and millennials in the workforce than other generations combined. Interviewy's Blog
• In 2025, 43% of Millennials are expected to travel to destinations they have never visited before, with a growing interest in ecotourism and nature-based activities. Phoenix Transportation San Francisco
• By 2034, 80% of the workforce will comprise Millennials, Gen Z, and Gen Alpha. The Interview Guys
• Generative AI even allows companies to create evolving personas that simulate how Gen Z, ultra-high-net-worth individuals, or Chinese millennials might change their agendas over time. Peter Fisk

Last updated: 04 January 2026