Harnessing brain power in new ways


Our ability to understand the workings of the brain is making huge advances, such that new ways of interacting, treating disease or addiction, and controlling equipment may be emerging sooner than we think.

We have written a summary of what is changing in the world of neuroscience and why we think it is important.

Author: Sheila Moorcroft, Director of Research 

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Latest Insights

We aim to alert you to upcoming changes from which you can explore issues of interest further. We offer a hand-picked selection of resources, reports and publications from commercial organisations, government agencies, NGOs, think-tanks and other public interest organizations.

Every week our members add many new insights to Shaping Tomorrow. By viewing the new insights you can anticipate how tomorrow will be different for you and your organisation. You can also add insights to create a personal database of emerging change.

Shaping Tomorrow subscribers can also access unique discovery analyses such as 360 degree views of emerging issues, timelines, tag clouds, latest citations, sources and country impacts. They also have access to special collections including industry analysis, regional potential and social change, plus an advanced search facility.

Subscription costs just 95 British Pounds (+17.5% tax for those based in the European Union), or $139 in the United States. You can pay using one of many credit cards directly at our web site.

Why put yourself at a disadvantage to our 13,789 subscribers and your competition when you can join today; you won't find a more comprehensive service at such low cost anywhere!

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A Guide to Practical Foresight: Part 46 - Maximising Value

Part 46 of a year long series on how to use Practical Foresight for competitive advantage:

The measure of excellence for scanning is use of the resulting information in planning and decision-making. An appropriate Horizon Scanning process will provide content, search mechanisms, updating processes, and a host environment that:

• Balance depth and breadth to achieve maximum relevance and use, with updated core content augmented by the breadth of regular additions of scanning content.
• Exhibit flexibility and responsiveness enabling emerging issues and trends, as well as changes to existing insights and trends, to be highlighted and easily incorporated.
• Allow open access for user driven research which maintains the integrity of the core articles and enables internal/designated users to capture and track their own insights, issues, and ideas and link them into the existing material.
• Provide transparency and multiple access routes so that users can search and explore content in different ways for different needs and see the full range, depth, and content.
• Identify both novel aspects of known and emerging change at the edge of current awareness.
• Stimulate generate debate, further research and ultimately, richer action planning.
• Highlight interconnections and cumulative effects or impacts of issues and their implications to support inter-departmental decision making and action.
• Analyze for understanding using a range of tools to present, quantify, and analyze content to support decision making and policy development.
• Ease use and support so that experienced and inexperienced users can achieve maximum benefit.
• Employ wide citation and explicit criteria to decide which aspects of change are described in the research.
• Require editors, researchers, and users to contribute new content and assess the quality of material.
• Encourage diversity but ensure that the underlying analysis that underpins material is transparent and open to challenge.
• Offer briefings that are intended to reflect a wide range of trends, uncertainties, and potential wildcards signalling high potential future change.

You can read the full guide or contact us to learn how to improve Practical Foresight in your organisation.

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A Guide To Practical Foresight - 46. Maximising Value